Lockdown highlighted the acceleration in the growth of online sales of practically all goods and services. The primary enabler is the app. For the generation brought up using devices, these apps are a no-brainer way to run their lives in…
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predator prĕd′ə-tər, -tôr An organism that lives by preying on other organisms. any animal or other organism that hunts and kills other organisms (their prey), primarily for food A person or group that robs, victimizes, or exploits others for gain.…
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There is sound psychology behind the well known sales maxim, “Sell the sizzle, not the steak.” Focus on the effects and benefits rather than on the item or service being sold. Our imaginations grab hold of the potential gratification and…
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Rumours, fake news and conspiracy theories all belong to the same stable of potentially dangerous misinformation that can kick off social unrest and even panic in some cases. You would think that with so much information at our fingertips these…
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Yesterday we covered the NHS Volunteering Scheme, which has received a marvellous response. We know there are individuals and groups up and down the country who are going out of their way to make life easier for vulnerable people. Small…
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You can join the NHS volunteering effort at this link: https://www.goodsamapp.org/NHS Everybody over 18 who is healthy and fit and is not experiencing any symptoms of illness is welcome to join. Tasks will be carried out at safe distancing. What…
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This biting winter wind that’s freezing the tips of our noses can’t stop the piercing scent of vinegar from guiding you to the local chippy. Whether it’s a cold night on a beach, as favourited by Boris Johnson, or an…
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The Ethics of the Press: Should We Trust Our Media? ‘Fake News’ may be the most infamous term of the decade. It creates universal distrust, dubious ethical consequences, and regression of the world’s intellectual views The UK Government went so…
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Have you ever been stressed by a screaming baby on an airplane? Or just by the hustle and bustle all around? The you will appreciate how a spell of silence can truly be golden. Noise is very bad for us…
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“Every homeless person I met listed one thing as the absolute worst thing about being homeless: being ignored. There is something utterly dehumanizing about everyone walking past you, making a concerted effort not to even look at you. No one…
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Based in Manchester and with nationwide reach, we invite you to join us in improving the lot of the disadvantaged and the country. The Public Purse is a force for good that believes actions speak louder than words.